SEO Content – BOTs Love To Eat It
And People Love To Read It!
What is SEO Content? SEO Content is broken down into two components: SEO and Content. SEO refers to the acronym search engine optimization, which is the process of optimizing a website for search engines so that search engines can easily find and rank the content and images. Content refers to written items such as articles, posts, pages, blog posts, infographics, guides, and product pages.
SEO Content has two primary objectives. The first objective is to be correctly indexed by Google and the other search engines. To be indexed means a website has been visited by the Google BOT, currently known as Googlebot. Once the G-Bot crawls that website, it then uses AI Artificial Intelligence to analyze the content.
ALERT: Human beings do not read any of the written content posted online; it is scanned by Googlebot and analyzed by machines using Artificial Intelligence.
What's All This Analysis Techie Geek Stuff?
The analysis is to determine what Google believes your content is about. For example, if you write an article about Apple computers making mincemeat out of its competitors, how will Google know what the content is referring to?
Although you have the words “apple” and “mincemeat” in the title and content, Google must determine if you are referring to the fruit and the pie. Or if you are referring to the company called Apple making mincemeat out of its competitors?
The only way Google can make that determination is by the level of accuracy of your SEO Content. Meaning, if your content is not SEO optimized, it is more likely than not that Google’s AI will determine that you are referring to making mincemeat pie out of Red Apples.
Correctly optimized SEO content
will ensure that Google understands
the exact intent of your articles,
pages, posts, and images.
The second objective is to get ranked at the top spots in the SERPs search engine results pages. After the initial analysis is completed, Google uses various ranking factors to determine which position in the SERPs your content will rank.
SEO content covers your on-page SEO; the other ranking factors refer to off-page SEO.
Keep in mind, if your on-page SEO is mediocre or non-existent, you will have a hard time taking the top spots in the SERPS, especially if your competition has any degree of on-page SEO. That being stated, with great SEO content and great off-page SEO, you stand greater chances to reach the top spots in the SERPs.
SEO Is War!
In today’s SEO and Internet marketing wars, the demands to win are exceptionally high. And, the required tools and know-how to meet those demands are higher. For starters, to perform keyword research, you need at least two to three tools such as Ahrefs, SEMRush, and Mangools Keyword Finder.
Without the proper keyword tools, your SEO content will suck! To be crystal clear, if you are not using top tier keyword research tools, you might as well throw the towel in and give up ASAP. If not, you will be CRUSHED by the people and companies that are! Not only will your content not rank, but you may also end up in the dreaded page ten plus dungeon where online searchers never visit.
Think about it, when was the last time you Googled something and went past page two? Few people venture past the second page. Consequently, if you want to rank in the top five positions on the first page, you MUST be on your SEO Content game to the MAX!
How To Be On Top of Your Game
For starters, you need to learn the complete guide to SEO. Meaning, you will need to master both on-page SEO optimization and off-page SEO for 2021. If you are using strategies and tactics from 2019 and 2020, you will lose because those methods are outdated.
Next, you need to learn keyword research. That means you must invest in the keyword research tools, which will cost you around $300.00 per month. Additionally, you will need to learn image SEO and instant indexing.
How much time will this stack of tutorials, masterclasses, and educational classes take for you to complete? Roughly, it could take 30 to 60 days if you spend at least five hours a day. Are you ready for that type of commitment?
Here is the solution that we offer at Bound To Write; instead of learning SEO, Keyword Research, and the entire range of Internet Marketing, we’ll craft your SEO content for you. That means we’ll do your keyword research, on-page SEO, and set the stage so that all you need to do is click the Get a Quote Button and start winning!